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PUMA has announced that Johan Adamsson, VP global sports marketing & sports licensing, is to leave the company after more than 25 years for personal reasons.

Puma India is focusing on premium products and key sports categories for growth. The company is shifting away from discounted business and closing some stores. Running, hybrid fitness, and team sports are now central to ...

Johan Adamsson, vice president of global sports marketing and sports licensing at Puma has left the company for personal reasons. Adamsson has been at the firm for more than 25 years and will depart on August 31 2026. He...

The Premier League returns this weekend for the opening fixtures of the 2026/27 season and fans can pick up Puma's new official football with an 87% discount

Puma stock is trading solidly higher than at the start of 2026 while recent analyst commentary after

Hyrox is exploding in China, but analysts say PUMA has yet to turn race-day crowds into retail sales under new investor Anta.

PUMA and the Vodacom Bulls today launched the All Roads Lead To Loftus kit for the 2026/27 season. The kit design is inspired by Loftus Versfeld being more ...

Just one day after Jamaica’s Independence Day, DJ AG took over the brand’s Oxford Street flagship to explore the influence of his Jamaican heritage and the cultural threads that continue to shape the creative worlds of b...

The PUMA Philippine Half Marathon Series 2026 heads to Clark on 23 August, bringing thousands of runners together for the fourth leg of the six-city race series while promoting sports tourism.

PUMA x The Whitaker Group CODA introduces a multi-season platform examining legacy, sport, streetwear, creativity, and the responsibility of transforming cultural inheritance.

Glasgow, August, 2026 — Persianas Retail Limited (PRL), PUMA’s official partner in Nigeria and one of the country’s leading sports and lifestyle retailers, has opened the doors of the PUMA Afrobeat House in collaboration...

Finland - Day 4, in photos

Finland - Day 3, in photos

Persianas Retail Limited (PRL), PUMA's official partner in Nigeria and one of the country's leading sports and lifestyle retailers, has opened the doors of the PUMA Afrobeat House in collaboration with the National Sport...

Finland - Day 2, in photos

Man City news: New new bee-inspired away kit revealed

The National Sports Commission (NSC) has opened discussions with sportswear giant Puma over a long-term partnership following what it described as the

The PUMA ULTRA NITRO 7 introduces NITROFOAM ELITE to football for the first time, combining running innovation with lightweight construction to create the brand's fastest football boot yet.

PUMA have tapped two-decade Nike veteran Marcia Dos Santos to take on a freshly created role within the brand’s senior leadership team.